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The Coozie: A Summer Staple

5/17/2017 | admin

With summer fast approaching, it’s high time we saw the return of an old friend. You know them, between 3 and 6 inches tall, sometimes fancy, sometimes funny, but always stylish. Also, they always have a drink with them.

Because it is a utility item, it can always serve as a form of subtle, wide-reaching and long-term advertising for your business or product.

We speak of the coozie:

That strange pocket of fabric which protects our drinks from heat and our hands from cold, slippery containers. We love the coozie, but do ask ourselves, "where did the coozie come from?" According to our research, the name coozie probably comes from the name “cozy” as in “tea cozy”. Tea cozy’s are those fabric covers which help a teapot stay warm. Whether or not you accept this explanation depends on where you're from. In fact, the names for this insulating device are as diverse as the regions of the country where it is used, for example: cup slip, beer hugger, coldy holdy, can sweater, beer cozy... The Oxford Dictionary Online refers to it as a ‘koozie,’ to reflect a national trademark, and defines the device as: an insulating sleeve used to keep a canned or bottled drink cold.

Regardless of the name, we love the coozie.

The best feature of the coozie is its large, flat surface (which is perfect for printing). Because it is a utility item, it can always serve as a form of subtle, wide-reaching and long-term advertising for your business or product. Here's why this matters for your business: every customer you will ever have probably drinks liquid. Similarly, every customer you ever have will probably use a coozie on occasion. With that in mind, why not give them a quality coozie they can hang onto? This month, Alphagraphics is focused on spreading the word about our newest array of inexpensive, high-quality promotional items. For example, you can now purchase custom-printed koozie’s for as low as 49 cents per piece! These coozies come in a variety of colors and patterns and can be printed one-sided with one color. We also offer two-sided and additional ink-color options. This way, you can select the coozie that is right for your business and your budget! Contact Alphagraphics today about how to get noticed through promotional products.

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The Coozie: A Summer Staple

We speak of the coozie:

Regardless of the name, we love the coozie.